The Marketer's Journey

Matt Tobey, Head Social Media Writer at Comedy Central brings the funny to the Content Pros Podcast as he discusses how he curates some of the wittiest, bite-sized content around for both Twitter and Vine.

In This Episode:

  • Should Twitter expand beyond 140 characters?
  • Balancing an edgy brand voice with serving a wide audience
  • What kind of content works best on Vine
  • Creating a stand-alone Twitter feed that also serves your brand
  • Finding the key to entertaining sponsored content
  • How to measure social media success with less tangible goals
  • Creating a cohesive brand voice that represents a diverse company with diverse content


Visit for more insights from your favorite content marketers.

Direct download: How_to_Make_People_Laugh_in_140_Characters_or_Less.mp3
Category:content marketing -- posted at: 6:00am EDT