The Marketer's Journey

Sam Melnick, VP of Marketing at Allocadia, joins the Content Pros Podcast to discuss and define the maturity model and how it has revolutionized their approach to content marketing.


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In This Episode

  • How adhering to the maturity model leads to consistent progress towards accomplishing all your goals, both big and small
  • Why getting the maturity model into your process means starting at the C-suite
  • How building a foundation with the maturity model leads to a successful house of content
  • Why successful implementation means dividing to conquer




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Direct download: How_the_Maturity_Model_is_Transforming_Content_Marketing.mp3
Category:content marketing -- posted at: 2:00am EDT