The Content Experience Show

Travis Wright, CMO and Chief Marketing Technologist for CCP.Digital, joins the Content Pros Podcast to discuss how content plays a major role in the three major digital trends of today.


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In This Episode

  • Why successful social selling means the entire organization needs to be socially savvy
  • How focusing on technology last leads to creating an integrated and impactful social business strategy for your organization
  • Why creating content for stages of the funnel means focusing on buyers and customers separately
  • How flexible content marketing means being ready to react to everything at any time
  • Why combining technology with excellent service means developing account-based content advertising




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Direct download: The_Real_Impact_of_Content_on_Social_Selling.mp3
Category:content marketing -- posted at: 6:00am EDT