The Marketer's Journey

Tyler Lessard, Vice President of Marketing at Vidyard, joins the Content Pros Podcast as a guest this time to discuss content diversity and his time as co-host of the show.


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In This Episode

  • How to figure out what kind of content is right for a particular audience
  • How to balance long-term campaigns versus campaigns build for a specific moment
  • The importance of simplifying the process for creating and sharing video



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Direct download: How_Vidyard_Uses_Video_to_Diversify_Content.mp3
Category:content marketing -- posted at: 3:00am EST